Advertising - MKT 2010

My Advertising course started out as a simple elective that seemed like an appropriate fit for a Communications major, however I quickly came to realize that it would become one of the most educational, eye opening and experience altering classes. This is the class that introduced me to the SWOT analysis, it's the class that brought me to realize that advertising is more than just selling a product, or placing a few ads, it's about awareness, intrigue, and most importantly, it's a form of communication. My Advertising class was the seed that gave me the inspiration to create an ad campaign and presentation, alongside an amazing and dedicated team of students, that sits among my top proudest moments as a college student. Finally, this class made me realize my love for a dialog between customer and corporation. Whether it be straight advertisement, PR, or community development, it's what I'm passionate about as a professional.

Grade Earned: A
Instructor: Wade Callahan
Semester: Fall 2014

Abolut Handout by Andrew Daywalt

Absolut Presentation.pdf by Andrew Daywalt